Saving the World at Work – Tim Sanders

What Companies and Individuals Can Do to Go Beyond Making a Profit to Making a Difference
I keep trying to read these kinds of books, and often they just aren’t very good. This one was definitely better than the rest. The idea of course is that there is lots of stuff you can do to make [...]

Hug Your Customers – Jack Mitchell

I had some really high hopes for this book, and it’s been getting a lot of press in my circle lately, but I just wasn’t impressed.
A very large part of my job is customer service, and I love reading books about it. This was kind of pitched to me (or it pitches itself) as a [...]

Getting Things Done – David Allen

“The Art of Stress-Free Productivity”
Okay, its okay to point and laugh and call me a nerd. I get it. I am not only reading semi-self-help books, I am reading books about personal productivity.
If you haven’t heard of Getting Things Done then you are either A) not a total geek or B) don’t work in an [...]

The Red Rubber Ball at Work – Kevin Carroll

“Elevate your game through the hidden power of play”
Chrissy got this from one of her clients in some sort of gift package. So, she passed it along to me. I don’t really know what to say about it. It was 1 – 2 page mini stories of entrepreneurs, thinkers, movers and shakers and related early [...]

Grapevine – Dave Balter

“Why Buzz was a Fad but Word of Mouth was Forever”
This was an interesting book. Not only was it essentially a case study of case studies, but it got me thinking about a few things. It was written (unbeknown to me when I checked it out) by the Founder of BzzAgent, which is a group [...]

The Knack – Norm Brodsky and Bo Burlingham

“How Street-Smart Entrepreneurs Learn to Handle Whatever Comes Up”
I wish I blogged about this book right after I read it. I really, really liked it and had a bunch of thoughts that I have promptly forgotten. I actually think I may have read it before, or at least I think a lot of the stories [...]

Kidfluence – Anne Sutherland and Beth Thompson

“The Marketer’s Guide to Understanding and Reaching Generation Y – Kids, Teens and Tweens”
I have been trying to read more books about marketing and marketing to teens, and yet – I can’t seem to find any that have anything new. I am just never show who the intended audience of these books are. Kidfluence seems [...]

Rules for Revolutionaries – Guy Kawasaki

I really enjoyed this book and I think I need to sit on it a bit and review in a week or so. Two things that kept bugging me:
1) This was not a book to read on the subway. I think I would have really benefited from a pen and paper to jot down some [...]

Branded – Alissa Quart

As I read this book, I kept thinking “have I already read this book?” Either I absolutely have, or nothing in here is that groundbreaking. I am almost convinced I have read it though.
This is definitely written by someone from Long Island. There is a LOT about Long Island bar/bat mitzvahs and the Miracle Mile, [...]

BrandSimple – Allen P. Adamson

This book was lent to me by Adam. He hadn’t finished reading it yet, which amused me because I saw a lot of what we do in meetings or discussions outlined in the book. I had no giant “takeaways” here but it did make me more excited about branding in general. I know this is [...]